Pachamama’s new logo is symbolic of its origins, its craft, and dedication to preserving our planet. It features the topography of Machu Picchu, rivers, land and a coffee seedling. “Pachamama” means Mother Earth and comes from the indigenous Andean languages Quechua and Aymara. We wanted to honor Pachamama’s origins as a continuation of their commitment and understanding that the future of coffee will depend on sustaining a harmonious relationship with nature.